天马奶茶新中式品牌视觉提案四连图

Please create a set of high-completion '4 brand visual proposal images' with a unified visual system based on the following brand information. Note: This is not a four-grid puzzle, nor is it a summary image merging 4 contents into one frame, but 4 independent images that need to be generated sequentially in order. The 4 images must belong to the same brand visual system, but each carries a different responsibility and cannot be just repeated variations. [Brand Information] Brand Name: Tianma Tea (天马奶茶) English Auxiliary Name: TIANMA TEA Brand Type: Youthful Oriental tea brand / New Chinese light milk tea brand One-sentence Positioning: Making Oriental tea lighter, more refreshing, and more suitable for young people's daily check-ins and sharing. Slogan: This cup is exactly the way I like it. Core Keywords: New Chinese, lightweight, refreshing, youthful, Oriental aesthetics, tea-sense, milky, fruity, daily healing, photo sharing, transparency, sense of vessel. Target Audience: 18–35 year-old young people who like milk tea, taking photos for social media, exquisite takeout, light social interaction, visual aesthetics, and brand experience. Overall Style Direction: Youthful, refreshing, transparent, restrained, light Oriental, with white space, sense of vessel, and product layering. Not an old-fashioned traditional tea shop, nor a cheap internet-celebrity style milk tea shop, but a more youthful New Chinese tea brand. Main Colors: Rice white, tea green, cream white, misty cyan, oolong gray, amber brown. Secondary Colors: Light apricot, light wood brown, cold gray, pale bamboo green. Accent Colors: Small amounts of peach pink, lemon yellow, grapefruit orange, used only to brighten individual products. Auxiliary Graphics: Water ripples, tea outlines, seals, small tags, Oriental frames, cup outlines, tea soup curves, pearl/coconut/lemon slice/tea icons. Container Styles: Transparent takeout cups, frosted cups, cold brew bottles, white porcelain cups, glass cups, wooden trays, paper bags, seals, cup sleeves, coasters. Core Products: 1. Signature Tianma Milk Green 2. Light Oolong Milk Tea 3. Jasmine Light Milk Tea 4. Lemon Ice Tea 5. Peach Oolong 6. Brown Sugar Pearl Fresh Milk [Unified Requirements] 1. The four images must belong to the same brand system, keeping brand name, color scheme, font temperament, auxiliary graphics, packaging logic, and product logic consistent. 2. All images should uniformly use a vertical 4:5 aspect ratio, suitable for social media display and brand proposal presentation. 3. Each image is generated independently; do not make a four-grid puzzle or merge them into one summary image. 4. Overall high completion, sufficient information, strong design sense, and strong brand proposal feel. 5. Don't be too ancient/traditional, don't be too old-fashioned, and don't look too much like a dessert shop. Highlight New Chinese, youthful, light tea-sense, refreshing milk tea brand. 6. Chinese titles should be clear, English text serves as auxiliary, and the layout should have a sense of design. 7. Products must look real and delicious, tea soup layers should be clear, cup shapes exquisite, and packaging unified. 8. Generate 4 images in order: Image 1 → Image 2 → Image 3 → Image 4. [Image 1] IMAGE 1 | BRAND HERO BOARD / Brand Visual Cover Task: Generate the cover image for the entire proposal. At first glance, make people feel: Youthful, New Chinese, refreshing, tea-sense, and brand-sense. Screen Structure: - Top: Brand name 'Tianma Tea', English auxiliary name 'TIANMA TEA', slogan 'This cup is exactly the way I like it.' - Middle: A cup of 'Signature Tianma Milk Green' as the core visual, transparent or frosted cup, clearly seeing the milk green tea base, milk foam or light milk layer, water droplets on the cup wall, and transparent texture. - Around: Appropriately place tea leaves, milky elements, lemon slices, oolong tea, wooden trays, small seals, Oriental light and shadow, etc. - Bottom: Display 4 main product small cards: Signature Tianma Milk Green, Light Oolong Milk Tea, Jasmine Light Milk Tea, Peach Oolong; add selling point icons: refreshing tea-sense, real ingredients, Oriental light drink, suitable for check-ins. Requirement: The image should look like a high-completion brand cover, not a common milk tea poster. It should have a brand proposal feel, product appetite appeal, and a youthful Oriental feel. [Image 2] IMAGE 2 | VISUAL SYSTEM BOARD / Brand Visual System Archive Task: Generate the brand identification system diagram, showing how the brand visuals are constructed. More systematic than Image 1, but still maintaining a refreshing, youthful, New Chinese temperament. Screen Structure: - Top: Brand name, English auxiliary name, slogan; the right side can be paired with a representative milk tea image. - Middle: Modular display of the following content: 1) Brand Identity System: Chinese 'Tianma Tea', English 'TIANMA TEA', simplified brand seal or auxiliary graphics. 2) Color System: Rice white, tea green, cream white, misty cyan, oolong gray, amber brown, light apricot. 3) Font System: Chinese title font, body font, English auxiliary font. 4) Icon System: Tea leaves, pearls, coconut jelly, milk foam, lemon slices, peaches, cup shapes, etc. 5) Label System: Oriental light drink, refreshing milk tea, real ingredients, low-burden tea-sense, youthful check-in, one cup a day. 6) Auxiliary Graphic System: Water ripples, tea soup curves, small tags, cup outlines, Oriental linear structures. - Bottom: Display 6 product cards: Signature Tianma Milk Green, Light Oolong Milk Tea, Jasmine Light Milk Tea, Lemon Ice Tea, Peach Oolong, Brown Sugar Pearl Fresh Milk; each has a small image, icon, and short description. Requirement: Do not make it a common VI manual; it should look more like a 'Milk Tea Brand Visual System Archive Board', rich in information but orderly, suitable for proposal presentation. [Image 3] IMAGE 3 | PRODUCT & PACKAGING BOARD / Product & Packaging Application Task: Generate product and packaging application images, showing how this brand is implemented as a salable tea system. Screen Structure: - Top: Display 4 key products: Signature Tianma Milk Green, Light Oolong Milk Tea, Peach Oolong, Brown Sugar Pearl Fresh Milk; presented using different vessels like transparent cups, frosted cups, cold brew bottles, etc., with clear tea soup layers and a realistic, delicious appearance. - Middle: Display packaging and material extensions, including takeout cups, cup sleeves, seals, paper bags, tote bags, menu cards, ordering stickers, takeout stickers, double-cup sharing sets, etc.; uniformly continuing the brand system. - Bottom: Display 6 complete product cards: Signature Tianma Milk Green, Light Oolong Milk Tea, Jasmine Light Milk Tea, Lemon Ice Tea, Peach Oolong, Brown Sugar Pearl Fresh Milk; add selling points: refreshing tea-sense, real ingredients, low burden, daily recommendation, check-in friendly. Requirement: Must have a 'realistically salable' feel. It shouldn't just be a pile of products; it must reflect the sense of packaging, system, brand, and commercial implementation. [Image 4] IMAGE 4 | CAMPAIGN & SPACE BOARD / Communication & Scenario Application Task: Generate communication and scenario application images, showing the brand's communication effect and space experience after 'Tianma Tea' enters real scenes. Screen Structure: - Left Main Scene: Display a 'youthful New Chinese milk tea shop' storefront scene, with the sign saying 'Tianma Tea' and English 'TIANMA TEA'. The store should be clean, refreshing, with light Oriental elements, not old-fashioned. - Top Right: Display a mall pop-up or small tea stall, including brand posters, product displays, small menus, and packaging displays. - Middle Right: Display two promotional posters, one featuring Signature Tianma Milk Green and the other featuring Peach Oolong or Brown Sugar Pearl Fresh Milk; poster copy can use 'This cup is exactly the way I like it.' 'Take a sip, and just relax.' - Bottom Left: Simulate 3–4 mobile vertical social media contents, including new product recommendations, store check-ins, today's recommendations, and real ingredient displays. - Bottom Right: Display brand touchpoints like paper bags, tissues, coasters, seals, small cards, takeout stickers, etc. - Bottom: Add application scenario labels: New Chinese tea, youthful check-in, Oriental light drink, daily healing, real ingredients; can add an emotional slogan: 'Today is also worth a cup.' Requirement: More scenario-oriented and narrative than Image 3. Not a cheap milk tea shop, nor a cold and aloof coffee shop, but a youthful, refreshing, and communicative New Chinese milk tea brand. [Execution Method] Please strictly follow this process: 1. Internally understand and unify the brand visual DNA first. 2. Then start generating Image 1: Brand Visual Cover. 3. While maintaining the same brand system, continue generating Image 2: Brand Visual System Archive. 4. While maintaining the same brand system, continue generating Image 3: Product & Packaging Application. 5. While maintaining the same brand system, continue generating Image 4: Communication & Scenario Application. 6. Do not merge the 4 images into one, do not make a four-grid, and do not let the content of the 4 images repeat. 7. This is a sequence of 4 proposal images for the same brand, not 4 different projects. [Final Goal] Output a set of 4 independent but highly unified 'Tianma Tea' brand visual proposal images: - Image 1 is responsible for setting the tone. - Image 2 is responsible for explaining the system. - Image 3 is responsible for product implementation. - Image 4 is responsible for communication and scenario implementation. The entire set should possess: unified brand visual DNA, clear page division of labor, high-completion aesthetics, commercial proposal feel, presentation quality, portfolio quality, and effects that can be directly used for brand concept display.

请根据以下品牌信息，创作一套高完成度、具有统一视觉系统的「4张品牌视觉提案图」。 注意： 这不是四宫格拼图，也不是把4张内容合并在同一个画面里的总图，而是4张需要依次分别生成的独立图片。 4张图必须属于同一个品牌视觉系统，但每一张承担不同职责，不能只是重复变体。 【品牌信息】 品牌名：天马奶茶 英文辅助名：TIANMA TEA 品牌类型：年轻化东方茶饮品牌 / 新中式轻奶茶品牌 一句话定位：把东方茶饮做得更轻盈、更清爽、更适合年轻人日常打卡和分享。 Slogan：这一杯，刚好是喜欢的样子。 核心关键词： 新中式、轻盈、清爽、年轻化、东方审美、茶感、奶香、果香、日常治愈、拍照分享、通透感、器物感 目标人群： 18–35岁年轻人，喜欢奶茶、拍照打卡、精致外卖、轻社交、视觉审美和品牌体验感的人群。 整体风格方向： 年轻、清爽、通透、克制、轻东方、有留白、有器物感、有产品层次感。 不是传统老派茶铺，也不是廉价网红风奶茶店，而是更年轻的新中式茶饮品牌。 主色调： 米白、茶叶绿、奶油白、雾青色、乌龙灰、琥珀茶棕 辅助色： 浅杏色、木质浅棕、冷灰、淡竹青 点缀色： 少量蜜桃粉、柠檬黄、西柚橙，仅用于个别产品提亮 辅助图形： 水波纹、茶叶轮廓、印章、小签条、东方线框、杯型轮廓、茶汤弧线、珍珠 / 椰果 / 柠檬片 / 茶叶 icon 器皿风格： 透明外带杯、磨砂杯、冷泡瓶、白瓷杯、玻璃杯、木托盘、纸袋、封签、杯套、杯垫 核心产品： 1. 招牌天马奶绿 2. 轻乌龙奶茶 3. 茉莉轻乳茶 4. 柠檬冰茶 5. 桃桃乌龙 6. 黑糖珍珠鲜奶 【统一要求】 1. 四张图必须属于同一个品牌系统，品牌名、配色、字体气质、辅助图形、包装逻辑、产品逻辑保持统一。 2. 所有图片统一采用竖版 4:5，适合社交媒体展示和品牌提案展示。 3. 每张图独立生成，不要四宫格，不要拼成一张总图。 4. 整体要有高完成度、信息量足够、设计感强、品牌提案感强。 5. 不要太古风，不要太老字号，不要太像糖水铺。要突出新中式、年轻化、轻茶感、清爽奶茶品牌。 6. 中文标题要清晰，英文字样仅作辅助，版式要有设计感。 7. 产品必须真实可口，茶汤层次清晰，杯型精致，包装统一。 8. 4张图依次生成：第1张→第2张→第3张→第4张。 【第1张图】 IMAGE 1｜BRAND HERO BOARD / 品牌主视觉封面 任务： 生成整套提案的封面图。第一眼就让人感受到：年轻、新中式、清爽、有茶感、有品牌感。 画面结构： - 顶部：品牌名“天马奶茶”、英文辅助名“TIANMA TEA”、slogan“这一杯，刚好是喜欢的样子。” - 中部：以一杯“招牌天马奶绿”为核心主视觉，透明杯或磨砂杯，清晰看到奶绿茶底、奶盖或轻乳层、杯壁水珠与通透质感 - 周围：适量摆放茶叶、奶香元素、柠檬片、乌龙茶叶、木托盘、小印章、东方光影等 - 底部：展示4个主打产品小卡片：招牌天马奶绿、轻乌龙奶茶、茉莉轻乳茶、桃桃乌龙；加入卖点icon：茶感清爽、真材实料、东方轻饮、适合打卡 要求： 画面要像高完成度品牌封面，不要像普通奶茶海报。要有品牌提案感、产品食欲感、年轻东方感。 【第2张图】 IMAGE 2｜VISUAL SYSTEM BOARD / 品牌视觉系统档案 任务： 生成品牌识别系统图，展示品牌视觉是如何构成的。比第1张更系统化，但依然保持清爽、年轻、新中式气质。 画面结构： - 顶部：品牌名、英文辅助名、slogan，右侧可搭配一杯代表性奶茶图像 - 中部模块化展示以下内容： 1）品牌标识系统：中文“天马奶茶”、英文“TIANMA TEA”、简化品牌印章或辅助图形 2）色彩系统：米白、茶叶绿、奶油白、雾青色、乌龙灰、琥珀茶棕、浅杏色 3）字体系统：中文标题字体、正文字体、英文辅助字体 4）图标系统：茶叶、珍珠、椰果、奶盖、柠檬片、桃子、杯型等 5）标签系统：东方轻饮、清爽奶茶、真材实料、低负担茶感、年轻化打卡、每日一杯 6）辅助图形系统：水波纹、茶汤弧线、小签条、杯型轮廓、东方线条结构 - 底部：展示6个产品小卡片：招牌天马奶绿、轻乌龙奶茶、茉莉轻乳茶、柠檬冰茶、桃桃乌龙、黑糖珍珠鲜奶；每个有小图、icon和简短说明 要求： 不要做成普通VI手册，要更像“奶茶品牌视觉系统档案板”，信息丰富但有秩序，适合提案展示。 【第3张图】 IMAGE 3｜PRODUCT & PACKAGING BOARD / 产品与包装应用图 任务： 生成产品与包装应用图，展示这个品牌如何落地为可售卖的茶饮系统。 画面结构： - 顶部：陈列4个重点产品：招牌天马奶绿、轻乌龙奶茶、桃桃乌龙、黑糖珍珠鲜奶；使用透明杯、磨砂杯、冷泡瓶等不同器皿呈现，茶汤层次清晰，真实可口 - 中部：展示包装和物料延展，包括外带杯、杯套、封签、纸袋、手提袋、菜单卡、点单贴纸、外卖贴签、双杯分享装等；统一延续品牌系统 - 底部：展示6个完整产品卡片：招牌天马奶绿、轻乌龙奶茶、茉莉轻乳茶、柠檬冰茶、桃桃乌龙、黑糖珍珠鲜奶；加入卖点：清爽茶感、真材实料、低负担、每日推荐、打卡友好 要求： 必须有“真能卖”的感觉。不能只是堆产品，要体现包装感、系统感、品牌感和商业落地感。 【第4张图】 IMAGE 4｜CAMPAIGN & SPACE BOARD / 传播与场景应用图 任务： 生成传播与场景应用图，展示《天马奶茶》进入真实场景后的品牌传播效果和空间体验。 画面结构： - 左侧大主场景：展示“年轻化新中式奶茶店”门店场景，门头写“天马奶茶”，带英文辅助“TIANMA TEA”，店面干净、清爽、有轻东方元素，不要老派 - 右上：展示商场快闪或小型茶饮摊位，包含品牌海报、产品展示、小菜单、包装陈列 - 右中：展示两张宣传海报，一张主打招牌天马奶绿，一张主打桃桃乌龙或黑糖珍珠鲜奶；海报文案可用“这一杯，刚好是喜欢的样子。”“喝一口，刚好轻松下来。” - 左下：模拟3–4张手机竖图式社媒内容，可包括新品推荐、门店打卡、今日推荐、真材实料展示 - 右下：展示品牌纸袋、纸巾、杯垫、封签、小卡片、外卖贴等品牌触点 - 底部：加入应用场景标签：新中式茶饮、年轻打卡、东方轻饮、日常治愈、真材实料；可加一句情绪化标语：“今天，也值得来一杯。” 要求： 比第3张更有场景感和故事感。不是廉价奶茶店，也不是高冷咖啡馆，而是年轻化、清爽、有传播力的新中式奶茶品牌。 【执行方式】 请严格按照以下流程执行： 1. 先内部理解并统一品牌视觉DNA。 2. 然后开始生成第1张图：品牌主视觉封面。 3. 在保持同一品牌系统的前提下，继续生成第2张图：品牌视觉系统档案。 4. 在保持同一品牌系统的前提下，继续生成第3张图：产品与包装应用图。 5. 在保持同一品牌系统的前提下，继续生成第4张图：传播与场景应用图。 6. 不要把4张图合并成一张，不要四宫格，不要让4张图内容重复。 7. 这是同一个品牌的连续4张提案图，不是4个不同项目。 【最终目标】 输出一套4张独立但高度统一的《天马奶茶》品牌视觉提案图： - 第1张负责定调 - 第2张负责解释系统 - 第3张负责产品落地 - 第4张负责传播与场景落地 整套结果应具备： 统一的品牌视觉DNA、清晰的页面分工、高完成度的审美、商业提案感、展示感、作品集质量，以及可直接用于品牌概念展示的效果。